About CalFlowers

CalFlowers is a national trade association dedicated to supporting and promoting the floral industry across the United States. With a diverse membership that includes flower growers, shippers, wholesalers, retailers, and industry service providers, CalFlowers fosters collaboration, innovation, and growth within the floral supply chain. Known for providing unparalleled transportation solutions and industry resources, our association is committed to increasing the consumption of flowers while supporting our members in achieving their business goals.

Join Now    Mission & History

Our Mission 


 Strengthen member businesses through logistics, education, and promotion to grow the use and enjoyment of cut flowers.

Floral Transportation


CalFlowers has played a major role in floral transportation for 70+ years, negotiating deeply discounted shipping rates from top transportation carriers including FedEx, GLS, and major airlines on behalf of the floral industry.




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Industry Initiatives


CalFlowers supports members and partners in the floral industry by providing scholarships to college students interested in floriculture and allocating funds to State Floral Associations, marketing initiatives, and educational programs that grow floral markets across the United States. 


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Fun N' Sun


Mark your calendars for the 2026 Fun 'N Sun Floral Convention, taking place August 5-8 at the Langham Huntington in Pasadena, CA. 






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