February 2025 Newsletter CalFlowers Welcomes Lane DeVries as Executive Director to Drive ‘That Flower Feeling’ to New... Continue Reading
Floral News
Stay up to date with CalFlowers, industry news, and more.
As we inch closer to the April premiere of Life In Bloom, more web-exclusive bonus content will be revealed each week on uBloom.com. In the video that just premiered at uBloom.com, J visits with California Flower Icon, Phil Rulloda, AIFD, at his home in Fullerton. The season premiere of Life In... Continue Reading
In honor of International Women's Day 2025, Florists’ Review and our esteemed partners are thrilled to unveil our Free International Women’s Day Marketing toolkit made for florists. Mission: Our goal is to establish International Women’s Day as a significant occasion for... Continue Reading
Call for Research Proposals: Fred C. Gloeckner Foundation Research Fund Continue Reading
WFFSA Announces Inaugural Floral Xcellence Awards at the 2025 Floral Distribution Conference Continue Reading
Duel of the Delphiniums: A Floral Design Contest Like No Other! Continue Reading
Floral Marketing Fund and CalFlowers Partner to Advance the Floral Industry Continue Reading
CalFlowers members with primary, billing, or management access on MemberCompass can set up and manage auto-pay for their company’s membership for upcoming membership dues renewals. Auto-pay: Automatically renews and processes payment for membership annually until disabled.Auto-renew:... Continue Reading
CalFlowers members with management access on Member Compass can review and update their company’s profile and staff roster. Contact us if you need assistance. Instructions: Log into your Member Compass: Select the Company tab to update contact information and company... Continue Reading
FOR IMMEDIATE RELEASEMellano & Company Celebrates 100 Years of Floral Farming Excellence -A Century of Growth and Innovation The team at Mellano & Company is gearing up for 2025, ready to celebrate 100 years of sustainable farming and floral brilliance. February 6, 2024, Oceanside,... Continue Reading
CalFlowers Welcomes Lane DeVries as Executive Director to Drive ‘That Flower Feeling’ to New Heights Continue Reading
CalFlowers Pledges $10,000 in Matching Donations for LA Wildfire-Affected Floral Community Continue Reading